EULA Template

Written by: Masha Komnenic CIPP/E, CIPM, CIPT, FIP

| Updated on: May 28, 2026

An end-user license agreement (EULA) protects technology creators who make their products available for public use.

It’s typically made available alongside the software in print or digital form and often requires an end-user’s consent before they can access the product.

Download our free EULA template and read the guide below for help modifying it.

EULAs Explained

When software developers make their products available for general use, they need a way to protect their rights so that end-users can’t sell or distribute the product in a way that doesn’t benefit the creator or cause harm.

A EULA is a document that covers the intellectual property (IP) rights of the person who created the software.

Agreeing to the terms of the EULA only grants the user rights to a copy of the software. It’s also important to note that any money paid for the software by the end-user does not diminish the original owner’s rights.

Who Needs a EULA?

Any software owner who wants to protect their rights over how proprietary software gets used should have a EULA. They contain essential clauses that protect companies if someone misuses their product.

EULAs also help protect a company’s reputation. For example, a family-friendly company could include terms in a EULA that prevent users from using the business’s product with explicit adult material.

In addition, having a EULA protects your rights as the owner to revoke access to the application when users violate the terms.

Apps

If your company builds a new mobile app, a EULA helps you maintain control over the way users interact with it. For example, it prohibits them from making unauthorized changes and selling your app as their own in the Apple or Google Play store.

Software

A EULA helps companies restrict unauthorized use of their software and protects their rights as owners. For example, you can outline that individuals can’t use your software for actions like installing malware on devices.

Consequences of Not Having a EULA

Allowing users to purchase your software without consenting to a EULA opens your business to liability. It also increases the likelihood of another user copying and redistributing your application and making a profit.

Do I Need a EULA for Different Software Versions?

Some business owners prefer to have users sign an updated EULA whenever they provide an application update. Doing so makes it clear that the changes to the product don’t invalidate the terms of the original EULA.

Are You Legally Required To Have a EULA?

While it’s not legally required, it’s good for businesses to have a EULA in place for all software products.

A EULA makes it easier for software owners to:

Keep control of how individuals distribute and use the software
Limit liability for potential damages
Protect the company’s right to end a software license for improper use of the product
Stop abuse of the software

Common EULA Clauses

Below are examples of clauses often found in EULAs:

Introduction

EULAs typically start with a section that provides:

The name of the application
Your company’s name
Any other names or associates who fall under the scope of the agreement

Granting of Licenses

Here, your company informs users that they are allowing them to receive a license permitting them to use your application.

Restrictions on Application Use

Most EULA contracts have detailed information about actions that are not allowed when using the company’s application.

License Termination

Many EULAs have a section stating that the software owner has the right to terminate a user’s license if they’re caught violating the terms of the agreement.

Copyright or Intellectual Property Violations

The section outlining copyright infringement lets users know that copyright laws protect your software.

Warranty Disclaimer

The EULA warranty clause states that you are making your company’s application available to users in its current state.

Jurisdiction

It’s a good idea to include a section that clearly states which laws your business will use to defend your rights.

Limits on Damage Liability

This section lets users know that you can’t be held responsible for issues that arise from their use of your software.

Control of Software Distribution

The distribution of software clause informs users they can only use the app if they follow the outlined limitations.

Business Contact Information

The last clause in a EULA typically provides your business’s contact information like your company’s name, address, telephone number, and email.

What Makes a Good EULA?

Companies looking to write a comprehensive EULA should make it as comprehensive as possible.

Don’t Copy Text From Another App or Software

Avoid blatantly copying the text used by other software vendors.

Write in Clear Language and Avoid Legalese

Use precise language and avoid overloading your text with unnecessary legal jargon.

Seek Advice From an Attorney

Your EULA should have personalized language about your software and related commercial relationships.

Outline Refund Policies

Add a section that states conditions under which a user might request a refund.

EULA Updates and Changes

Find a way to give users notice if there are any changes to the language within your EULA.

Posting Your EULA and Obtaining Consent

Your EULA should be visible to your users at several points.

The easiest way to obtain consent for a EULA is prohibiting access to your program until a user agrees to its terms.

Good Examples of EULAs

Let’s look at some examples of EULAs currently used by major software and mobile app companies.

Adobe

Adobe’s EULA makes it clear from the opening phrase that installing the software represents agreement with all limitations and restrictions.

Cisco

Cisco uses its EULA to cover the use of any software.

Cisco’s EULA is an excellent example of a contract that handles complex technical and legal topics.

Spotify

Spotify’s EULA starts with an introduction outlining the sections users should read before agreeing to the terms.

Grammarly

Grammarly is a popular application used by writers to help them correct spelling and grammatical issues. Their EULA clarifies early on that the contract also applies to trial users.

Generic EULA Template [Sample Text and Free Download]

You can download our free EULA template below in Word Doc, PDF, or Google Doc format.

END USER LICENSE AGREEMENT

Last updated [Date]

[Mobile Application Name] is licensed to You (End-User) by [Company Name], located at [Company Address] (“ Licensor“), for use only under the terms of this License Agreement.

By downloading the Licensed Application from Apple’s software distribution platform (“ App Store“) and Google’s software distribution platform (“ Play Store“), and any update thereto (as permitted by this License Agreement), You indicate that You agree to be bound by all of the terms and conditions of this License Agreement.

This License Agreement may not provide for usage rules for the Licensed Application that are in conflict with the latest Apple Media Services Terms and Conditions and Google Play Terms of Service (“ Usage Rules“).

The parties of this License Agreement acknowledge that the Services are not a Party to this License Agreement.

This End User License Agreement was created by Termly’s EULA Generator.

Summary

A EULA should be considered essential to any company that develops and distributes software applications.